Sunday, March 22, 2020

Forget Bake Off … now TV turns to the great British dress up

The BBC, Netflix Amazon are among those reviving style makeover shows

Anyone who wanted to know a scrunchie from a shoulder pad tuned into The Clothes Show on BBC in the 1980s and 90s. It demystified the fashion world for the masses, and once pulled in nine million viewers. Now, TV is embracing fashion again – on all formats.

This week BBC One is showing You Are What You Wear, the channel’s first makeover show in 15 years. Meanwhile, Amazon Prime will release Making The Cut this Friday, where guest judges including the model Naomi Campbell and fashion editor Carine Roitfeld will award a winning designer $1m and, in a heartwarming moment of synergy, a deal for their clothes to be sold exclusively through Amazon. This follows hot on the heels of Netflix hit, Next In Fashion, where designers from around the world competed against each other to be the next big name.

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from Fashion | The Guardian https://ift.tt/2J7GLla
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