True blue: what to wear with classic straight leg jeans

Got denim overwhelm? Go back to basics with a simple pair of straight leg jeans

Continue reading...

from Fashion | The Guardian https://ift.tt/ZBtmEiK
via IFTTT

Shares in Allbirds surge after maker of wool sneakers announces pivot to AI

Rebrand as NewBird AI sent shares up 582% in bizarre and rapid turnaround for firm that had fallen on hard times

Allbirds, the maker of minimalist wool sneakers beloved by Silicon Valley, announced on Wednesday that it is leaving shoes behind and pivoting to artificial intelligence. The new focus and rebrand as “NewBird AI” sent the company’s stock up 582% as of mid-day during a flurry of trading.

The surging stock price and new direction is a bizarre, rapid turnaround for a company that had fallen into disrepair in recent years. Once valued at $4bn, Allbirds’ shares had lost 99% of their worth since 2021 and earlier this month the company announced plans for a $39m sale to brand management firm American Exchange Company.

Continue reading...

from Fashion | The Guardian https://ift.tt/fEF1Sw5
via IFTTT

Jess Cartner-Morley on fashion: how to make sandwich dressing your style bread and butter

Here’s an easy rule for making sure your outfit is always tasteful – even when you’re spread too thin

Some days inspiration strikes, and it feels fun and soul-nourishing to invest energy creating something fabulous for dinner. Other days, there’s a lot going on so you make a sandwich. And here’s the thing: both are fine. It’s a long game we’re playing here, folks.

Which is a roundabout way of saying: the sandwich rule, which I am about to share with you, is not style done the cordon bleu way, but it sure is useful for days when you want to look nice but don’t have time for drama.

Continue reading...

from Fashion | The Guardian https://ift.tt/nfi4Hqp
via IFTTT

Lifestyle blogger said to have inspired Devil Wears Prada character uses unpaid student interns

Use of interns by Plum Sykes, an ex-assistant of Anna Wintour whose family owns a Yorkshire estate, reignites debate about creative industries

She is said to have been the inspiration for a character in The Devil Wears Prada and was a personal assistant of Anna Wintour, so Plum Sykes knows a thing or two about the arduous and often unglamorous life of being a fashion industry intern.

But that recognition does not, it appears, extend to paying her own interns a fair wage. Or, indeed, any wage at all.

Continue reading...

from Fashion | The Guardian https://ift.tt/mEtZh8n
via IFTTT

‘Butter Birkin’: popcorn plastic It bag in demand by Devil Wears Prada fans

Coveted £20 accessory to be marketed as part of sequel’s ticket deal – and is already being touted for resale from £130

In a recent trailer for the highly anticipated The Devil Wears Prada sequel, the cast are seen parading through the streets of New York City carrying an array of designer handbags, including clutches and satchels from Chanel and Valentino.

But among fans of the film there is a very different type of It bag in demand: a popcorn bucket shaped to resemble a structured tote bag is quickly becoming a coveted accessory.

Continue reading...

from Fashion | The Guardian https://ift.tt/nDAauBb
via IFTTT