Vegan fashion to come under new '100% cruelty-free' guidelines

Move by British Retail Consortium comes as demand for ethical products soars

New guidelines have been set out by the retail business to ensure that vegan fashions are really 100% cruelty-free and environmentally friendly.

The guidelines come at a time of soaring demand for vegan fashion from retailers ranging from specialist independent labels to Marks & Spencer, Topshop and New Look. However, the fashion industry is trailing behind supermarkets, where one in five of all new products launched last year were vegan.

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from Fashion | The Guardian https://ift.tt/38Td9Tm
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